Built for teams with more affiliate demand than sample inventory
Approve the campaign once, then create creator-specific product videos for more of the affiliates you already manage without shipping a sample to every creator. Best fit: you already have an affiliate network, physical samples reach only part of it, and your team controls product assets, claims, offer, CTA, and creative direction.
Not a fit: you need creator discovery, do not control the product or claims, require false first-hand experience statements, or expect unrestricted AI generation without approval boundaries.
Operators activating beyond sample inventory
TikTok Shop Brand Owner
TikTok Shop brand owner: activate affiliates outside your sample budget
For brand owners with more affiliate demand than sample inventory: approve campaign assets once, then create creator-specific videos without shipping a sample to every affiliate.
For partner agencies: help portfolio brands activate leave-behind affiliates with Digital Samples (Actor Replacement and Generative) without Campaign software claims.
Enterprise B2B API: embed activation after pilot proof
For platform teams: prove sample-constrained activation in a pilot, then embed Actor Replacement via Public API. Generative API and Campaign entities are out of current /v1.
Prove the activation model in a controlled pilot. The current Public API supports Actor Replacement; Generative API resources appear only after separate implementation.